It is known as the Motor Valley of Emilia-Romagna, and it basically follows the route of the ancient Via Emilia. From the city of Rimini to Piacenza, you can find plenty of unparalleled brands, circuits, companies, assembly lines and Formula 1 houses.
300 km enclosing the history of world motoring and racing, surrounded by museums and collections that pay homage to their splendour.
Welcome to the Motor Valley of Emilia-Romagna! And don’t forget to check out the 7 things you should know about it.
1. Maserati, the Historical Collection of Panini Museum
Even if we are inside a family museum, this is actually the Official Maserati Collection.
In 1965 the Orsi family, former owner of the Maserati company, decided to open their collection to the public, which was inaugurated on October 27 in the presence of the great champion Juan Manuel Fangio.
After a series of events, the collection was auctioned and the entire package of cars was purchased by the Panini family, which today owns the most complete official historical collection of the Maserati brand, a veritable flagship of MotorValley.
2. The dream of Horacio Pagani
Originally from Piedmont, Horacio Pagani was born in a small town in Argentina with a rather precise dream in mind: building racing cars. At the age of 12, he started with the first self-built models and at 20 he put a Formula 3 on track for the Argentine Championship.
Destiny let him meet the great Juan Manuel Fangio, who advised him to move to Modena, using roughly these words: “If you want to be the best you have to run with the best, then go to Modena!”
In 1982, Horacio arrives in Emilia-Romagna and starts working as a mechanical and then in the Lamborghini design team.
In 1988 he began studying for the legendary Zonda, a name that derives precisely from the wind that blows in the Andes.
3. Ducati History: The Origins of the Myth
Raise your hand if you knew that the legendary Ducati, which today runs the SBK and MotoGP World Championship, was originally called “Società Scientifica Radio Brevetti Ducati“!
Adriano, Bruno, and Marcello Ducati – 3 brothers from Comacchio – started their business in 1926 with the production of a condenser in a cellar of Via Collegio di Spagna in Bologna.
In 1935 they moved to Borgo Panigale, in the historic factory that still houses the company .
At the beginning of their history, Ducati‘s factories produced radio antennas, cinema projectors, cameras, and electric razors. It was not until later, in 1946, that the Ducati built its first single-cylinder engine, the Cucciolo, to be applied among other things on a bicycle.
From that moment on Ducati has no longer stopped producing motorcycles, definitively abandoning everything else and becoming one of the most popular brands of MotorValley.
4. The Legend of Lamborghini
Legend has it that the foundation of the Lamborghini was the result of a quarrel, really happened between Ferruccio Lamborghini and Enzo Ferrari.
At that time of the quarrel, Lamborghini was a tractors building company, and Ferruccio was already an established industrialist owning a Ferrari 250 GT, which he was not fully satisfied of.
Given his role, he turned directly to Enzo Ferrari, complaining about the malfunction of the transmission, and giving him some mechanical advice. Enzo Ferrari, who was not an easy guy, answered him: “What do you know about sports cars? You just build tractors!”
From that moment, Ferruccio Lamborghini, who was as intractable as Enzo, decided to build cars too, which turned out to be perfect.
In 1963 he founded his house of cars in Sant’Agata Bolognese. Since then the Lamborghini has become a distinctive mark of the MotorValley of Emilia-Romagna.
5. Ferrari Red
We usually consider red as the most natural color for a Ferrari car, but the original colour of the brand was actually the Modena yellow, which is the colour of the Prancing Horse background.
The reason why red was traditionally associated with Ferrari is simply explained. In international motorsports competitions, a colour was usually attributed to each nation. Red represented the Italian cars: that’s why the Alfa Romeo and the Maserati ran with a Red livery too.
Over time – but especially during the Formula 1 races of the ’60s and’ 70s – red has gradually been associated with Ferrari thanks to the innumerable successes of the Maranello House.
6. Indycar upon the Apennines: the Dallara
Do you know which is the largest Indy Race Car chassis supplier? And who has won most Indy Car championships? It’s Dallara!
This small company based in Varano de’ Melegari (and Indianapolis), is one of the leading companies of the Motor Valley in the field of motor racing.
Apart from Formula 1, it provides its mechanical parts to most of the competition car championships, as well as developing high-performance vehicle technology.
It owns the only professional driving simulator in the Formula 1 world, something halfway between the PlayStation 4 and the CERN particle accelerator!
7. Bianco, Morri e Tamburrini: the Bimota in Rimini
Romagna is known as the Rider’s Land, and you can easily guess why. The most important riders of the world are from here, a place where the BIMOTA of Rimini was founded.
Inaugurated in 1966 as a company operating in the heating and air conditioning sector, it became a motorcycle components company thanks to the strong passion of Massimo Tamburrini, one of its founders.
From then on, Bimota has established itself both for its own models, but above all for the race modifications made in the best world’s motorcycles championships.
Author
Walter Manni
Explorer and Adventurer: loves sailing the oceans, climbing the highest mountains and surfing on the waves of the web
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John Russell Robinson
Hi and just starting to plan our visit Italy for six weeks September-October and found this to be a great functional advice site. Please keep up the great work
Cheers
John
Elisa Mazzini
Thank you John ?